What is a Sales Funnel?

Did you know that it costs McDonalds $1.91 in advertising to get you into the drive through…? And when they sell you a burger for $2.09… they ONLY make $0.18… 🙁 But… when they upsell you fries and a coke for $1.77 more… they make (and more importantly keep $1.32 profit)… Yes, 8 times theContinue reading “What is a Sales Funnel?”

Workplace Booking

Are your Workplace work-points or meeting rooms actually booked? Do you have ‘No shows’ that skew your Occupancy Analysis? Do work-points or meeting rooms appear to be occupied when viewed on your floor plan, heat map only to be empty in reality? The ‘beach towelling’ concept of reserving the best work-point or meeting room atContinue reading “Workplace Booking”